Your social media shouldn't feel like a full time job

I help small business owners simplify their social media strategy, create content that actually sounds like them, and turn followers into paying customers.

WORK WITH ME

Social Media Strategist for Townsville Small Businesses

Strategy, done-for-you content, or ongoing support.
Everything you need to make social media easier and more profitable.

If you're tired of guessing what to post, you're in the right place.

A circular logo with a tan background. The text reads 'Lemon Creative' with 'Lemon' in white cursive font and 'Creative' in white uppercase font. A small lemon wedge drawing is near the top right, with the words 'Social Media Coaching' curved around it.
A woman with brown hair smiling, holding an Apple MacBook, standing in a neutral-toned room with cream-colored cushions on a bench behind her. This is Holly Newman, owner of Lemon Creative, Social Media Manager, Content Creator in Townsville QLD
A woman with dark hair wearing a yellow floral dress talking on a cell phone, leaning against a white wall, with a sculpture of a woman’s bust on a pedestal nearby. This is Holly Newman, owner of Lemon Creative, Social Media Manager, Content Creator

HERE’S WHAT I DO

I help Townsville small businesses turn social media into a consistent lead-generating tool. Through clear strategy, aligned content and practical support.

A magazine featuring a woman in a blazer, shorts, and cap, with a glass of lemon water and a lemon slice, placed on a crumpled white fabric.
EXPLORE MY SERVICES
A digital illustration of a lemon wedge with a gold outline on a black background.

MEET THE FOUNDER

Dedicated to turn your online attention into real revenue.

A woman with brown hair and glasses sitting on a beige sofa, smiling with a laptop on her lap, in a room with large pampas grass decor behind her and a window to the side. This is Holly Newman, owner of Lemon Creative, Social Media Manager

Hi, I’m Holly, a Townsville-based social media strategist and the founder of Lemon Creative. I’ve spent over a decade working in social media marketing, building brands, running campaigns, and helping small businesses turn online attention into real revenue. Before Lemon Creative, I ran my own business with my husband, and when that chapter ended, it completely reshaped how I see marketing and business growth.

More About Me →
HOW WE CAN WORK TOGETHER
Stylized illustration of a window with two potted trees, a slice of lemon, and a sunburst pattern in shades of beige and brown. Alternative logo for Lemon Creative, social media consultancy business in Townsville Queensland

Client Love

★★★★★

Client Love ★★★★★

“My messaging is stronger, I’m finally consistent, and I no longer feel like a solopreneur trying to do it all alone.

The results speak for themselves: my Facebook audience grew from 3.1k to over 10k in just a few posts, my email list is growing, I’m converting more leads into consults, programs, and paid offerings. It’s honestly the best decision I’ve made for my business this year.

- Kylie Bartlett

“Working with Holly has been an absolute game-changer for our business.

Her engaging personality and practical teachings made learning social media not just easy, but incredibly enjoyable. Holly's expertise and support were invaluable as we navigated the complexities of growing our social media presence. She was always there with insightful advice and encouragement, making sure we felt confident every step of the way.”

- Coffee Presto
A woman sitting inside a minimalist white nook, smiling and looking at her laptop. This is Holly Newman, owner of Lemon Creative, Social Media Manager, Content Creator in Townsville QLD
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FREE DOWNLOAD

Fix Your Instagram Bio Right Now

Use the free Bio Bot and checklist to optimise your profile so potential clients immediately understand what you do, who you help and why they should follow.

If your Instagram bio doesn’t clearly explain what you do, who you help, and why it matters, you’re losing potential clients before they even scroll.


Designed for Townsville small businesses who want to optimise their Instagram bio properly, not just guess and hope it sounds good. You’ll receive access to the guided Bio Bot plus a downloadable PDF checklist so you can refine and implement your bio with confidence.